Friday, 23 January 2015

Practice Magazine Cover

I chose an image of Rihanna which correlated with the color scheme i wanted to use, which was black, white and red. This artist fits my chosen genre and the image is very striking and bold. 

I chose the title ' The Mix' and added it in a bold white, capitalized font at the top of the page. I made it quite big, so that it would take up nearly a quarter length-wise of the page so that it was very noticeable and would stand out in front of the red background.

I added the bar code in the bottom right hand corner so that it would not distract the readers attention form the rest of the page. It also worked well with my color scheme, as it blended in with the white and black I had already used on my page.

I then added a short addition of text below the mast head, which reads 'January Issue 2.0' I tried to position this so it did not disturb the image or distract from the other main features but so that it was still clear and well presented.

I then added some text in red at the bottom of the page. I wanted this to compliment the red background, but contrast from the other text which was in white so that the readers could tell the difference between the purposes of the different pieces of text.

Finally, I added my price in the top right hand of the page, just below the title and in line with the other text I had previously put on. I tried to lay it out in a way that none of the text was too clustered together, but so that each piece of text was kept separate so that it was clearer.

I was happy with my final product, however would have made a few changes which I may consider when making my final magazine. For example i would make sure that the masthead is correctly proportioned on the page, along with the text underneath. 

Monday, 19 January 2015

Audience Research

I have done some research using UK tribes to determine how i can present my magazine to the audience of my magazine.

These are the main tribes I will aim my magazine at:

*URBAN:
The urban tribe is where poverty and wealth sit side by side. It is those who often lead an inner city lifestyle, who have access to the latest trends, sounds and fashion.  Urbans are particularly interested in being part of their local environment and find importance in sharing new mix tapes and sounds through social media.  Urbans are best known for their music, one of these including R&B. Fashion wise urban style has a very similar style to that that you would expect to see in my magazine. From classic sports brands to designer urban apparel labels. This is a massively growing tribe which dominates the mainstream business.


*TRACKIES: Trackies enjoy chilling out, and spend little time stressing about things on the horizon. They enjoy some of the trends and styles that are followed by R&B artists, such as the branded trainers and trackies, as well as over sized and baggy tees. Trackies also enjoy the R&B genre and play an important role in getting behind homegrown stars. Trackies don't take abuse from others but base their tribes on respect. This tribe would be one of the target audiences for my magazine as they follow a similar style and trend to the stars who feature in my style models and stars that my magazine is based on and inspired by. Furthermore, their 'tribe motto' of respect is a commonly presented theme through many R&B tracks and their lyrics, something which links the tribe and music genre.


*STYLERS: Stylers share an urban upbringing and are keen into the 'housification' of R&B. The stylers are described to have a passion for music by artists such as Drake, Rihanna, Rita Ora and Chris Brown. These are exactly the type/style of artists my magazine will be based upon. Stylers are equally as interested in status and style as well as music, something which is big on the R&B scene. Style and public status for the stars of this music genre is of great importance. Something which links this tribe and the potential audience of my magazine.

These are the main tribes that I will associate and aim my magazine at. They are all part of the 'urban' scene and each individually have links which will create a connection between themselves and the music genre which will mean they are attracted to my style of magazine.

Sunday, 18 January 2015

25 word pitch

25 Word Pitch 

I aim to produce an R&B/ PBR&B magazine aimed at young adults and the teenage population between the ages of 18-25 who enjoy this expressive style of music.


double page spread analysis


Colour Palettes for my magazine


Examples of other texts and Language Register

This is a double page spread taken from vibe magazine. The magazine has used an interview as their choice of text throughout this double page spread. This allows the text to have a friendly and conversational style, which makes the magazine more informal. An informal style is more enjoyable for the reader as it creates a laid back feel to the magazine. It also allows the reader to see the artist talking first hand as a pose to the author writing about the artist. This will often be more appealing to the reader as they have brought the magazine to see the artists featuring inside, they have not purchased the magazine for the author. Therefore this type of discourse allows the reader to follow the text clearly and to read about the artist from a more personal perspective.

This double page spread is slightly different, it does not use an interview style but does include several quotes throughout from the artist and uses a recall of their conversation to create the text inside. This style also includes the authors opinions and thoughts on the artist and the discussions that they were having in the text. It also creates some humour by adding in things such as 'forget her sister' and does this to create a friendly and conversational tone that will be easier for the reader to relate to. It also adds in several facts throughout, things that the reader may not have known prior to reading the article which makes it slightly more formal, but the general tone throughout is quite informal still.

From looking at different texts I have decided that that I would like to use quite an informal language register. I would like to present the text on my double page spread in the form of an interview, as this gives the reader more personal insight into what the artist is saying. It also creates a friendly and conversational tone, something which will be more enjoyable for the readers of the magazine. I may do this by using an informal style of writing, and by including several language techniques such as colloquialisms and neologisms to create a laid back and approachable style of writing. This will also be relatable to the audience I am aiming my magazine at, which is a young artist on the Urban and R&B scene, so this language will be more familiar to them.